I’m happy to report that Moonstone has expanded its team with Jocelyn Jacinto of The Pampered Goddesses, another amazing woman who offers even more amazing massages. Recently, Jocelyn had asked me to support her in promotion efforts by teaming up and offering a Groupon. I was a little reluctant to offer my services at an extreme discount but I wanted to support our girl, Jocelyn.
The good news is drove in a lot more traffic, the bad news a lot of the new customers were not local. I couldn’t believe we were getting people from San Francisco/East Bay and Sonoma to our shop just to receive a discounted mini-facial and massage. Since we are in social community of rating different services, I would have to rate my overall business experience in dealing with Groupon is 3.5 rating out of 5 star rating. The Groupon people were good to work with, the outcome of sales were decent but the outreach of clients is questionable…we did inquire about our target market and Groupon assured us that it included a good portion of Marin county residents. In addition, Groupon would not share a list of those subscribers who purchased our service. Similar services that I have worked with in the past had no problem sharing this service, in fact it’s part of the benefit when you offer a discounted service. Yes, it’s true when subscribers make it through our doors we can gather that information but there’s also a portion of people who will never redeem the services. Okay, stepping off my soap box now…just thought I share our business experience in working with Groupon. Moving forward, we’ll continue to work with our existing customer base and find local outlets similar to GroupOn that only target Novato/San Rafael residents. That said, you can find Moonstone booking appointments as well as offering FREE chair massages at the following events around town: “Holiday Market” @ Rickey’s Inn Marin on Friday, November 5th and “Shop Under the Oaks” @ Novato Oaks Inn on Thursday, November 17th.